Another idea was to have the image transition as it got dark and reveal the rich glow of the aquarium scene at night.
Georgia Aquarium Outdoor
Art Direction, Digital Art
Developed concepts for outdoor billboards that will be installed on two sides of the Georgia Aquarium parking deck. They will be seen primarily by guests visiting the Aquarium and will also impact the downtown skyline for locals and visitors. The objective of this creative was to welcome guests and let them know they have arrived at the Georgia Aquarium. This was a freelance project for ASO Advertising.
